Country Guide: Italy

Europe
Written By Cat

Published: June 2026

Introduction 

Italy is one of Europe’s largest economies and a key trading partner for the UK, offering diverse opportunities across manufacturing, luxury goods, automotive, life sciences, energy, and agri-food sectors. As a member of the European Union and the Eurozone, Italy provides UK businesses with access to a sophisticated market of over 59 million consumers and strong regional supply chains, particularly in Northern Italy.

The UK and Italy maintain significant bilateral trade in goods and services, supported by shared strengths in finance, creative industries, engineering, and research collaboration. Italy is particularly renowned for its industrial clusters, including advanced manufacturing in Lombardy, automotive in Turin, and high-end design and fashion in Milan.

Recent investment linked to Italy’s National Recovery and Resilience Plan (NRRP), funded through the EU, is driving growth in infrastructure, digitalisation, and green transition projects—areas where UK firms can contribute expertise. While Italy offers substantial opportunities, businesses should be aware of regional economic differences and administrative processes, which can vary in complexity.

Business Travel 

Italy is easily accessible from the UK, with frequent direct flights from London, Manchester, Birmingham, and other regional airports to major Italian cities including Rome, Milan, Venice, Bologna, and Naples. Flight times are typically between 2 and 3 hours. Major international airports include Rome Fiumicino (FCO) and Milan Malpensa (MXP), both well connected to city centres.

UK nationals can travel to Italy visa-free for short business visits of up to 90 days within a 180-day period under Schengen Area rules. Passports must be valid for at least three months beyond the planned departure date and issued within the last 10 years.

Italy’s domestic transport network is efficient, particularly its high-speed rail system (Frecciarossa and Italo), which connects key business hubs such as Milan, Rome, and Florence. Taxis and app-based services operate in cities, though availability can vary.

Business culture in Italy values personal relationships, professionalism, and presentation. Meetings may begin with informal conversation, and decision-making can take time, particularly in family-owned firms. Punctuality is expected in the north, while schedules may be more flexible in other regions.

Accommodation options are extensive, from international hotel chains to boutique business hotels. Italy is generally safe, though travellers should remain vigilant against petty crime in busy urban areas.

Events and Exhibitions 

Italy hosts several internationally recognised trade fairs and exhibitions:

  • Salone del Mobile (Milan Design Week) – April, MilanFocus: Furniture, design, and interiors. A global showcase for creative industries.https://www.salonemilano.it

  • EICMA (International Motorcycle and Accessories Exhibition) – November, MilanFocus: Automotive and mobility, particularly motorcycles. Important for engineering firms.https://www.eicma.it

  • Cibus International Food Exhibition – May (biennial), ParmaFocus: Food and beverage. Key for UK agri-food exporters and importers.https://www.cibus.it

  • SMAU – Multiple dates, various citiesFocus: Innovation, startups, and digital transformation. Relevant for UK tech firms.https://www.smau.it

  • Vinitaly – April, VeronaFocus: Wine and spirits. One of the world’s leading wine trade events.https://www.vinitaly.com

These events provide valuable opportunities for UK businesses to connect with Italian partners and access European markets.

Shipping and Logistics

Italy has a well-developed logistics infrastructure, with major seaports including Genoa, La Spezia, Venice, and Trieste, which serve as key entry points for goods into Southern and Central Europe. Northern ports are particularly important for industrial supply chains linked to Germany, Switzerland, and Austria.

Air freight is handled through major airports such as Milan Malpensa and Rome Fiumicino, both of which offer extensive cargo services. Shipping from the UK typically takes a few days by road freight or short-sea shipping, making Italy a relatively accessible market logistically.

As Italy is part of the EU customs union, UK exporters must comply with standard EU import procedures following Brexit. This includes customs declarations, rules of origin requirements under the UK-EU Trade and Cooperation Agreement, and VAT considerations.

Certain products, including food, chemicals, and pharmaceuticals, are subject to EU regulatory standards and certifications. Businesses should ensure compliance with CE marking and other applicable requirements.

Working with experienced customs agents and logistics providers is recommended to navigate documentation and ensure efficient delivery.

Useful Links and Contacts for UK Businesses

Cat
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